Here are a few tips to help your business move to the top of the Google search rankings...... It’s important to remember that the reason they do continue to change algorithms and updates is that Google has one main objective to provide the highest quality, most relevant search results possible. If they were to fail to do so their competitors such as Bing and Facebook will be ready to up their game. Google does not penalise websites they only want to ensure that users can find the … [Read more...]
Archives for May 2017
Does your business sell products?
Have you thought about setting up a shop on Facebook? Facebook now allows you to add a Shop section to your Facebook by adding a tab to the page so customers can buy your products directly from Facebook. Click the add shop tab link Clicking the Add Shop Section link will bring up a prompt explaining what this section will allow you to do. Click the Add Shop Section button to continue. Agree to Merchant Terms and Policies You must agree to facebooks policies first and make sure you … [Read more...]
What’s new this week on Social Media Platforms….
Instagram introduces face filtered and other creative tools.... Instagram have announced face filters and camera effects to its mobile app this week. Like Snapchat, Instagram’s new reality face filters offer an easy way to turn a standard selfie into something fun and entertaining. Instagram firstly rolled out eight face filters, which include “math equations swirling around your head and even furry koala ears that move! Users just open the camera and tap on the new face icon at the … [Read more...]
How to Use Instagram Live to Generate Leads
Wondering how Instagram Live can generate leads? Using Instagram Live stories as a lead generation tool will help you stay one step ahead of your competitors. Why Use Instagram Live Video for Lead Generation? When you broadcast live video on Instagram, it appears in your Instagram story and viewers can watch and interact with you in real time. The catch? While other platforms allow you to share a live video afterwards, an Instagram live video appears only while it’s being … [Read more...]
Need more engagement?
Like Your Customers on Facebook Did you know most brands use Facebook as an extension for mass-marketing. Instead of asking your customers to like your brand on Facebook, why don’t you start liking them? Did you know the average person on Facebook has at least 200 connections and as big as Facebook is, it’s really very small circles of connections. Facebook is more about creating and developing a more direct relationship between individuals and brands that serve them. This is not all … [Read more...]
Are you struggling to keep up to date with the best social media marketing tips?
Here are a few tips to help! Attract Leads with Facebook Offers Facebook Offers are a type of ad, but they work differently than a traditional Ad. You can set them up directly from your Facebook Page (there's no need to go into the Ads manager) and they can be created for offline and online businesses. Offers have seen the highest conversion rates when marketers use Offers to attract new quality leads. Offers are promoted in the news feed (not in the right-hand column on Facebook … [Read more...]
Do you need to come up with additional social media updates?
Are you struggling to find ideas for posts on Twitter, Facebook and Google+? Attention-Grabbing Quotes Quotes are always and there are many websites that curate different ones. You’re bound to find plenty that are relevant to your niche. Why not make quote images that are visually more appealing and convey a story your readers will connect with. The result? Hopefully fans like and share the quote with their friends..... Book Recommendations When you read a book that you … [Read more...]
Just getting started with social media marketing?
Are you looking to create a plan for success? Start to identify Your Goals Start by writing down your business goals and objectives. We advise that your social media plan should cover the following areas..... Every business will have a specific set of goals, and your social media plan should tie straight into those goals. Start to identify how you want people to think of your business. People start to form a perception about your business when they start interacting with you … [Read more...]
Do you share images in your social media strategy?
Wondering if you’re violating copyright laws? Understand the Copyright Basics... You need to know a few copyright rules will go a long way in helping you use images legally (and protecting your own content). Copyright is given to creative work that you put out in a “fixed form,” meaning as you type that post or a photo on Instagram, you’re protected. Copyright covers a variety of categories. Copyright protection is automatic, although many people use the copyright symbol © as a … [Read more...]
Latest in the social media world!
What’s the latest in the social media world? Here are our brief social media updates you may have noticed recently from Facebook, LinkedIn, Pinterest, Twitter, and YouTube. Facebook Facebook’s tool to now help combat fake news is finally here. The social platform is adding a red warning sign whenever users share disputed content. The disputed content will now be alerted directly below the link to that story. Facebook’s algorithm is now changing, rewarding posts that tend to be getting … [Read more...]