So we have heard Facebook’s adding a new ad targeting option that will enable business to target whole households all at once!! Yes! Facebook’s announced this new family targeting option as part of a range of new tools, which also includes new enhancements for re targeting ads.... Family targeting works by using Facebook’s data to help them to understand where people live, and who they even live with so that Facebook can better target ads to that specific group. Wondering how Facebook can … [Read more...]
Archives for June 2017
Do you wish you had a better plan for your social media marketing?
How to identify the right goals for your business...... We know what works for one business will not necessarily work for others, even if you’re in similar industries. Start to figure out where your business stands. Start to build awareness, generate leads and discover which objective, if achieved, would benefit your company the most. As soon as you can answer that, you’ve got yourself a goal. Goal-setting really matters because your ability to produce the results from social media … [Read more...]
Tips to connect to audiences on your social media platforms?
Looking for tips to connect with prospects and customers on your social media platforms? Here are a few that may help! Provide Sales Support with Chat Chatting is using the messaging services in each social network to automate and personalise your communication. With higher retention and engagement, these apps have quickly become the go-to choices for customers who want to connect more with businesses. Monitor the conversations about your business.... Social media is the place to … [Read more...]
Just started with Twitter?
Here are a few handy tips to help you..... Start to organise who you follow with lists... Remember there should be a lot of people you need to make sure you follow for business reasons such as customers, suppliers, local businesses and your competitors. As the number of people you follow grows, so does the noise. It will get harder to hear the important messages among all of the others, so make sure you don’t miss anything important and start to use Twitter lists. These lists … [Read more...]
Social Media Trends
Facebook Reveals Job Postings and Applications - Watch out LinkedIn! Facebook Jobs is a new way to post jobs and submit applications on the largest social media channel in the world. Guess what – this service is completely free, targeting small and medium size businesses. Once posted, budding employees click on a new “Apply Now” button that opens a pre-populated form with information listed in your personal profile, including: Name Phone Number Email Education Employment … [Read more...]
What if you could reach your existing customers while they are on Facebook?
You can display a Facebook ad only to your prospects list..... This could give your marketing a boost and help build your brand on Facebook. What is a Custom Audience? You most likely have a database of existing customers. You are likely to be keeping email addresses, phone numbers and any other information that may be relevant You can actually target the customers on your lists with your FB adverts, whether they are your current following or not. Instead of thinking too much over … [Read more...]
Do you drive Instagram users into your marketing funnel?
Most brands struggle getting a follow on Instagram .... Here are a few handy tips!!!! Have you considered identifying different ways to try and capture your followers. Sometimes the best way to capture an audience would involve sharing an image with the call to action in both your caption and visual telling users to click the link in your bio to sign up for a newsletter or download something of value for free. Once the user takes this action, you have a better chance to engage with him/her on … [Read more...]
What’s new this week in social media!
Facebook Reveals Job Postings and Applications - Watch out LinkedIn! Facebook Jobs is a new way to post jobs and submit applications on the largest social media channel in the world. Guess what – this service is completely free, targeting small and medium size businesses. Once posted, budding employees click on a new “Apply Now” button that opens a pre-populated form with information listed in your personal profile, including: Name Phone Number Email Education Employment … [Read more...]
Have you heard of the Facebook Inbox?
Now you can manage your Instagram and Facebook comments and messages in one place....... Facebook’s Inbox allows you to manage Instagram, Facebook, and Messenger comments in a single place. Access the Facebook Inbox The new feature for Facebook pages that some may be getting access on their mobile devices first, while others are getting access on their computers first. On a computer, you will realise you have this new feature when the banner has an Inbox tab rather than the Messages … [Read more...]
Facebook marketing done right!
Facebook marketing when done right, can be an extremely powerful tool. It can increase your leads, attract targeted prospects and position you as an industry leader. Start by solving problems When you help your to solve problems and answer questions for your audience you will set yourself up as the go-to expert in your niche. A great way to create engagement on your Facebook page is to regularly offer your knowledge and insight. Talk to your audience daily Make it a habit … [Read more...]