As you have probably noticed, using emojis is a trend that is here to stay, since these small images can mean the world to your business in terms of Marketing, here we will show you why. What are Emojis and How Are They Different from Emoticons? Before we begin, it is important to go over what an Emoji is, these images are widely used on Facebook posts, Twitter and many other Social Networks. That way we can see the difference between emoticons and how this difference represents a cultural … [Read more...]
Archives for February 2018
Have you ever thought about YouTube for your business?
There are so many benefits of YouTube advertising...... With at least over 1 billion visits to YouTube each month it would seem that visitors are watching over six billion hours of video!!! If we really think about that then it is a lot of eyes!!!! YouTube really does have the potential to reach the largest percentage of the population. YouTube however needs to be targeted and even though the reach is amazing the reach means nothing if you do not “reach” the people in your ideal target … [Read more...]
Are you struggling to get visibility on Facebook?
Why a Facebook Group for Business? Only weeks ago Mark Zuckerberg outlined the new changes in our news feed focusing on helping you to find relevant content to more meaningful social interactions. Are these “meaningful interactions” being measured? Facebook’s Head of News Feed Adam Mosseri said that in addition to more comments from friends and family, “There will also be more group content. Group content tends to inspire a lot of conversation. Communities on Facebook are becoming … [Read more...]
Twitter in 2017 had a tough year…….
So, it started out OK for the platform who registered a rise in monthly active users in the first quarter but the quarter 2 results failed to build on its numbers and the platform unfortunately got all caught up in controversy surrounding their inconsistent approach to enforcing the platforms rules. The Bot Crackdown One of the biggest issues for Twitter stemming was the amount of bots on the platform, with investigations finding lots more fake accounts – thousands – which have been also … [Read more...]
Snapchat………”Whats New?”
Snapchat has a real problem: It's far too confusing for many people to use. Is there a solution? "YES" a major overhaul of this app's design that could prove to be either brilliance or a bad effort simply for growth. With the redesign, which Snapchat said have started to roll out, all messages from friends will be shown to the left of main camera. To the right of the camera is now a Discover feed of algorithmically chosen content from media partners, celebrities, and other public … [Read more...]
Facebook testing “Downvote” button…….
So we have just heard and investigated that Facebook are currently testing a new "downvote" button that will let people hide comments and provide feedback about them. We must state that the social network denied that the new feature was a "dislike" button, which many Facebook users have requested over the last few months! This downvote button is being tested out by a small number of US users.They have also announced a number of other measures aimed at improving the Facebook … [Read more...]
New Facebook changes and reasons why…….
Is your organic reach starting to decline? A declining organic reach is nothing new to us, Facebook has been decreasing the organic reach for some time and smart brands have already been pursuing their engagement strategies and building great content to adjust. The changes to the News Feed are happening quickly so we recommend now is the time to start adjusting your Facebook strategies now to help reduce any impact to your reach. How is Facebook’s news feed changing..... "We’re making … [Read more...]
Are you wondering how you master Instagram for business?
These tips may help you to discover the world of Instagram for business....... 1. Show what you do in a really creative way...... we must always focus on the solution that your product or service provide because on Instagram it is essential to add value and look good whilst you do it.This social media network is all about visual content. If you have a service oriented focus then you must show your company image, your missionand to share tips of value. 2. Instagram Stories A slideshow … [Read more...]
Thanks Hootsuite for everything
All Hootsuite customers can publish photos directly to Instagram business profiles from the Hootsuite web dashboard and mobile apps! We love this!!! Finally we now don't need to have 10 mobile phones for our customers. What a joy - we are super super overjoyed at this. Congrats to Hootsuite So what have they done? Instagram has made direct publishing available to business profiles. If you don’t have a business profile yet, but want to take advantage of direct publishing from … [Read more...]
Do you want to get more traffic and leads on Instagram?
Are you using Instagram but trying to build your following, get more leads and make money? If you want to build your Instagram account and get RESULTS in terms of traffic and sales take a look at these tips below..... Get Creative with Your Bio Link...... Make sure your bio is used efficiently with perhaps a download or a website that you want them to visit. Always be careful of continually changing your bio link reference in every post you make because the other link caption posts you … [Read more...]