Here's a small Facebook update that will of great interest to social media marketers - Facebook is now allowing some Pages to join Facebook groups, and comment and interact within them as a business Page. When Social Media Today asked Facebook about the update, a spokesperson provided them with the following explanation: "We've heard from people that engaging with public figures, non-profits, publishers, and businesses in a more intimate setting can be meaningful. We previously launched the … [Read more...]
Archives for September 2018
Have you been wondering how to optimise your marketing images for all the different social media platforms?
Are you are looking for a guide to help you make sure your image dimensions are correct then read on..... This is more important on Social Media than some realise! Here is a breakdown for you on all the image sizes needed for what you need. Facebook Image Sizes Facebook Profile and Cover Image Dimensions The square Facebook profile picture should be 180 x 180 pixels and your cover image should be 820 x 312 pixels. Note that this profile picture will now show as a circle in the news … [Read more...]
What is Facebook Creator and what can you do with it?
Something we have not spoken about before to you is Facebook Creator.... so we thought yes, we love it and we want to share with you its capabilities for both you and for your business. The social network has been focusing hardcore on video, with a big push into live video broadcasts, 360-degree videos, stories, auto-playing clips in the news feed, as well as the launch of a dedicated place to watch videos on Facebook. Guess what - it has released an app. So, here's what you need to … [Read more...]
The ever-declining reach on organic posts
With all the recent changes on Facebook and the ever-declining reach on Organic posts, we thought it would be good to let you know how to deal with declining organic reach on Facebook So let’s dive straight in! You must become more selective about what you post. So that means you must switch gears from untargeted, frequent publishing to targeted, selective publishing. Your goal should be to get as much interaction from a single post as possible. Each post published to a brand Page … [Read more...]
5 Minutes With…..
Our very own Smash Social's Emma Berg was asked by Natalie from Pop Fusion Events to do a live and direct on Facebook with Natalie's great new Live Video Group Called 5 Minutes With.... Here, our lovely Emma talked about all things social media marketing (specifically about the events industry)... The concept of live videos is rapidly growing , and a number of businesses are using it to create a strengthened bond and connections with their social media follower, prospective followers and … [Read more...]