Have you ever questioned the importance of a caption on Instagram? Or perhaps you're confused about why hashtags are so vital. We've got you covered with this easy-to-follow Instagram guide! Below, you'll learn the anatomy of an Instagram post and why each component is important to your social media efforts. The visual component It is all about the visuals on Instagram! You will need high quality visuals to make an impact on this platform. Most devices have the capability to take pretty … [Read more...]
Archives for November 2020
Instagram – Stay Ahead of the Competition
Keeping up with Instagram changes is an important part of staying ahead of the competition and being able to connect with your target audience. During November new features available and new tests are happening that will impact how brands and users are benefiting from the platform There will be new tools for shops because Instagram is now making it a priority on the platform. Businesses and creators with a shop will soon gain access to Instagram’s new in-app … [Read more...]
Ways to thank your customers on social media
'Tis the season to be jolly! Showing gratitude on social media can help build your brand, show authenticity, and make your customers happy. This month, consider thanking your loyal customers and those who engage with you most often on social media. Happy customers will go on to champion your brand for you, spreading the word to their friends and family about your business. So, how do you go about thanking your customers on social media? We've come up with six ways you can practice … [Read more...]
How to use Instagram Reels for your small business
What are Reels? Reels are Instagram’s answer to TikTok. Here’s a more detailed explanation of Reels, straight from Instagram’s announcement: "Reels are 15-second multi-clip videos with audio, effects, and new creative tools. You can share Reels with your followers on Feed, and, if you have a public account, make them available to the wider Instagram community through a new space in Explore." Step-by-Step: How to Create a Reel Step one: To access Reels, tap your profile photo like … [Read more...]