Advantages of Each Network does differ depending on your business..... Each social network provides different ways to connect with your current and prospective customers. Understanding how each network will enhance your existing holiday marketing strategy will allow you to better schedule your posts.. Let's look at Facebook..... Facebook began as a way for friends to be able to connect. When a customer “likes” a business page, they are telling you that your business is their … [Read more...]
Social Media Marketing Tips for Local Businesses
So many times I’ve heard businesses -- especially small businesses -- say that social media just isn’t for them. It takes too much time. They’re not sure where to start or how to keep it going. As social media continues to change the way people communicate, it has become an increasingly important tool for small businesses. Let’s face it: Twitter, Facebook, and LinkedIn aren’t going away. While many social media platforms began as a way to connect friends and family, it’s become the norm for … [Read more...]
Facebook Group vs. Business Page: Is One Better for Business Than the Other?
Are you tired of not getting the engagement (or even the views) you want on your Facebook Business Page? Do you even post on it anymore? A lot of Facebook tips tell you to post photos and videos 7-10 times a week – but in many cases, this does help but still doesn’t give you the views, engagement, and let's face it, it's sales that you are after. It is really standard practice to have a Facebook Business Page. Your customers use Facebook and the business page gives you the opportunity to … [Read more...]
When to Post on Facebook, Twitter, Google+, LinkedIn, and Pinterest
Social Media Never Sleeps. Determining the best times to post on Facebook, Twitter, Google+, Pinterest, LinkedIn, and blogs is vital to content marketing success. The optimal time to share on each platform may vary depending on your audience, of course. The nature of your business and data about when your audience is active should inform and drive your timetable so that you maximise your reach and virality. Creating and posting awesome content on social media platforms doesn’t work without a … [Read more...]
Why Use Facebook for Business
It’s Free Advertisement Facebook is a free website for world-wide social networking. It’s the second most popular website on the internet with more than 100 million users. If you have a business or product that you want to promote to the public, Facebook serves as the perfect, no cost outlet for advertising. You can fill your profile page with information about your business opportunity and allow your friends to discover the benefits of your services for themselves. You can advertise your … [Read more...]
How to override Facebook’s filters on your News Feed
Today’s blog is going to be a very quick “How To”, for something we get asked about quite often: controlling what you see in your personal Facebook News Feed, and specifically stopping Facebook from filtering out content that you actually want to see. (If you didn’t realise that Facebook is deciding which posts you get to see? You are wrong.) So, here’s a really quick tip that you can pass on to your Likers, which will ensure that not only do they definitely see your posts, but they’ll see … [Read more...]
How we create your perfect social media post
Taking the time and effort to create the perfect social media post has never been more important. All social media platforms are inundated with content – both good and bad. After we have taken the time to create great content or curated something to share, we need to present it in the smartest possible way. Content is currency — something we trade for our audience’s attention We think that social media is the best way to reach your customers and that you must be engaging and informative … [Read more...]
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