Keep your customers up-to-date
Smashsocial can build newsletters into your social media strategy. Remember it is just as important to keep your current clients up-to-date as well as reaching out to new clients.
Building relationships with your customers, clients and prospects is crucial in this age of social media. Companies who embrace relationship building as part of their marketing activity are far more likely to generate customer loyalty and repeat business, plus it is far cheaper to target your existing customers than it is to generate new leads.
Email newsletters (or e-newsletters) are an incredibly efficient way for your company to keep in touch with customers and prospects, encouraging a steady stream of leads. People guard their email inboxes mercilessly these days which means that being granted permission to send them a newsletter gives you an opportunity to build and nurture a unique relationship. This is an arena where you can truly stand out from the competition.
Contact us to learn more about our innovative social media management services.
Here are some of our top reasons why your business should have a newsletter:
- newsletters create a more personal and intimate connection with your prospects and clients
- newsletters keep you in front of your target market until they are ready to buy
- newsletters ensure people don’t forget about you
- targeting high-profile followers
- newsletters give you a platform to display your expertise on a deeper level
- newsletters help to generate customer loyalty