Around the world, nearly four billion people use social media on average each day. Because consumers spend about 30% of their time using social media, businesses looking to market themselves use social media, too. Social media marketing gets products and services in front of consumers with authenticity and some transparency. Social media marketing usually includes attractive images, helpful videos, and information-gathering links. Businesses use social media to share product … [Read more...]
Do you add Pinnable images to your blog posts?
Have you noticed others may be using your images to drive traffic to their own content? Maybe you have not heard of this before but there is such thing as Stolen Pinterest Pins! You may have discovered one of your pins in your feed is now linking to the wrong content........ Stolen Pins..... A stolen pin is when another person (pinner) takes one of your images and then links it to their own content. This means they are using your brand, reputation, and any marketing power the pin has … [Read more...]
Have you been wondering how to optimise your marketing images for all the different social media platforms?
Are you are looking for a guide to help you make sure your image dimensions are correct then read on..... This is more important on Social Media than some realise! Here is a breakdown for you on all the image sizes needed for what you need. Facebook Image Sizes Facebook Profile and Cover Image Dimensions The square Facebook profile picture should be 180 x 180 pixels and your cover image should be 820 x 312 pixels. Note that this profile picture will now show as a circle in the news … [Read more...]
Diving in head first with Social Media tips!
Let's see how we can give you a leg up with all that's trending this year on social media and some tips on how to use them to your business' advantage. 1. Videos According to the latest statistics, 80% of the total global internet traffic will soon be attributed by videos this coming 2020, with 87% of marketers utilise videos into their campaigns and viewers believe that 95% of messages from videos are retained on their minds. Tips: Create a unique video-something … [Read more...]
What’s the best fit for you?
Whether you’re new to social media or a seasoned professional, Identifying which platforms are the best fit for your business and making sure you use them effectively to stay ahead of the competition is key to ensuring your time is well spent. To help break it down, Smash Social have put together a summary of the key social media platforms, so you can check you’re on the right track. Twitter 13 million Twitter users in the UK. 500 million tweets sent per day. Most users are aged … [Read more...]
Get started on Pinterest for business
Think back to when you first started using something new for your business. You were pretty lost, weren’t you? Every decision you made – you questioned. Simple tasks left you feeling overwhelmed. And trying to grow your business through this new feature, that was completely out of question. We understand that learning a new program, software or social media is hard. In an already busy world, making extra time for something else is beyond stressful to even think about. But we want you to … [Read more...]
Do you advertise on Pinterest?
Ever wonder how to add video to your promoted pins? Autoplay video pins are not commonly used so adding them to your Pinterest marketing now will help you stand out in a sea of still images. Why Use Pinterest promoted video pins? Videos aren’t as widely used on Pinterest as other platforms, but their numbers are increasing. According to Pinterest’s calculations, the platform saw a 60% increase in video pins from 2015 to 2016, and that trend has only continued in 2017, suggesting users … [Read more...]
What’s the actual point of Pinterest?
Many businesses never think about using Pinterest but there are many positive reasons for using this social media network!!! Pinterest will really help you to showcase your products and help introduce your business or blog to a brand-new audience. Just one pin can lead to more pins, which can then lead to even more pins!!! Just simply posting a great blog article will have at least one picture, so posting this along with the article title and pinning it on a relevant board can be a good … [Read more...]
Why Pinterest?
We know that many businesses are unsure about using Pinterest for their business, but you really don’t have to be! There are many positive reasons for using this social media network for your business...... Why Pinterest? Pinterest allows you to showcase and help you to introduce your business/blog to a whole new audience. One pin can lead to more pins, which can then lead to even more pins! Key benefits of using Pinterest Increased awareness Additional blog site traffic … [Read more...]
Does your business have a clear Pinterest strategy?
Do you wonder how Pinterest can help your business? Help to increase your Brand Authority Are you looking to establish authority in your industry? Position yourself on Pinterest as an authority in the your industry by creating several Pinterest boards that will provide useful information to your followers while promoting your products in a fun way. You certainly don’t have to create all the content you pin on Pinterest. To allow you to position yourself as an authority in your niche … [Read more...]
