In the age of social media, creating content that resonates with your audience to get noticed can be challenging. But have you ever wondered how the algorithms on these platforms work, and how they decide which content to show to users? Specifically, on Instagram's Reels, the algorithm determines which Reels to promote to users based on several factors. First and foremost, it's important to understand that the algorithms are not against you, but they don’t work for you either. They aim to … [Read more...]
Archives for March 2023
TikTok – What’s it all about?
TikTok has taken the social media world by storm, with over one billion active users worldwide. It is a video-sharing app that allows users to create short-form videos, ranging from 15 seconds to one minute. While some people may view TikTok as just another social media platform for entertainment, it has several benefits that can enhance your life. In this blog, we will explore some of the benefits of TikTok. In conclusion, TikTok is more than just a social media platform for … [Read more...]
New feature coming soon to Instagram!
Instagram is currently testing a new feature that allows users to share full-length Reels within their Stories. The feature is being rolled out in select markets and aims to make it easier for users to share their favourite Reels with their followers. With this feature, users can now share Reels up to 60 seconds long within their Stories, along with the ability to add their own commentary and stickers. The new feature is also testing a "Reel Replays" option, which will allow users to watch a … [Read more...]
Best practices for Instagram stories
Instagram Stories have become a popular feature on the platform, with over 500 million daily active users. They provide businesses with an excellent opportunity to engage with their followers, showcase their products and services, and build their brand. However, to make the most of Instagram Stories, it’s essential to follow best practices that ensure your stories are engaging, informative, and visually appealing. In this blog, we’ll discuss some of the best practices for creating Instagram … [Read more...]
Welcome to the Metaverse!
Welcome to the Metaverse, where the impossible becomes possible and reality is only a suggestion. Here, you can be anyone and do anything, all from the comfort of your couch. And guess what? The Metaverse is not just a cool place to hang out with your friends, it's also the future of commerce. Yes, you heard us right. The Metaverse is where the business world is heading, and it's not hard to see why. Imagine being able to try on clothes before you buy them, test drive a car without … [Read more...]